Real Media Awards 2024 Finalists

REAL MEDIA AWARDS 2024 FINALISTS

Thank you to all our entrants for submitting your fantastic entries in the 2024 Real Media Awards.

We are pleased to announce the Finalists for the 2024 Real Media Awards. Well done to all for an amazing year of work!

The Finalists are listed below (organised by category in alphabetical order). You can also download a PDF version of the Finalists HERE.

Please visit Humanitix to purchase your tickets or contact the Awards team at 03 9421 2206 or events@visualmediaassociation.org.au.

Thank you for participating in the Real Media Awards for 2024.
Good luck to all, and we’ll see you on the night!

Award Categories

MAJOR AWARDS FINALISTS

AGENCY OF THE YEAR
Sponsored by HP

BMF
Date Of Birth
Kmart In-house Creative Agency
SBM

BEST EMERGING DESIGNER
Sponsored by SPICERS

Audrey Clark – Direct Chemist Outlet
Catherine Leon – Peter Sheppard
Esther Beattie – IVE Creative Studio
Janitha Katugampola – Direct Chemist Outlet

BEST EMERGING TALENT
Sponsored by MEDIA SUPER

Audrey Clark – Direct Chemist Outlet
Isobel Clark – Flying Colours Group
Nikki Hearn – Ball & Doggett

BRAND OF THE YEAR
Sponsored by RICOH

Chemist Warehouse
Pillow Talk
Peter Sheppard
Spicers

JUDGES CHOICE
Sponsored by SBM

Contain Studio – Dough Mates
Photo 24 – International Festival of Photography Activation
Pillow Talk – Promise of Spring 2023
Tomorrow Agency – Oceania Manly

LOYALTY PROGRAM OF THE YEAR
Sponsored by MEDIA SUPER

Beacon Lighting – Trade Loyalty Re-Launch
Cheap as Chips – Chippie Rewards Loyalty Program
Cunard – Cunarder (Autumn 2023)
Freedom – my Freedom Program

RETAILER OF THE YEAR
Sponsored by IVE GROUP

ALDI
Beacon Lighting
Direct Chemist Outlet
Woolworths

HOME FINALISTS
Sponsored by HP

FURNITURE, BEDDING AND MANCHESTER

ALDI – Better Living 2023
Harris Scarfe – Autumn Moments AW24 Collection
IMG Comfort – January Sale
Pillow Talk – Summer Collection 2023

HOME IMPROVEMENT / HOME REPAIRS / HARDWARE

Bunnings – December 2023 Magazine
Mitre 10 – Christmas 2023
Mitre 10 – April 2024
Total Tools – Father’s Day 2023

KITCHENWARE AND HOME INTERIORS

Beacon Lighting – Summer Style Campaign
Harris Scarfe – Get Ready for Christmas 2023
Kmart – Space Invaders TV Show Partnership
The Giftware Group – Christmas Catalogue 2023

FASHION FINALISTS
Sponsored by SOUTHERN IMPACT

CHILDREN’S TOYS & APPAREL

ALDI – Snow Gear 2023
Kidstuff – Catalogue 2023-24
Woolworths Supermarkets – Baby and Toddler 2024
Woolworths Supermarkets – Baby and Toddler 2023

GENERAL – SHOES, SWIMWEAR, MIXED APPAREL

Chemist Warehouse – Melbourne Fashion Festival
Just Country – Team and Uniform Guide
Peter Sheppard – Spring Summer 2023 Catalogue
Peter Sheppard – Autumn Winter 2024 Catalogue

WOMEN AND MEN’S APPAREL

ALDI – Snow Gear 2023
M.J. Bale – Autumn-Winter 2024 Manual (Re) Made In Japan
NNT – Proof Behind The Promise
Trenery – Brand Book

COSMETICS AND GENERAL PHARMACY FINALISTS
Sponsored by IVE GROUP

COSMETICS / SKINCARE

Chemist Warehouse – Melbourne Fashion Festival
Chemist Warehouse – October Big Beauty Sale
Direct Chemist Outlet – Beauty & Cosmetics Sale October 2023
Priceline – Skincare Gift Bag & Christmas 2023

GENERAL PHARMACY / HEALTH & WELLBEING

Date Of Birth – LVL UP Branding & Packaging
Chemist Warehouse – House of Wellness 2023 Winter Magazine
Chemist Warehouse – Mothers Day Gift Guide
Direct Chemist Outlet – Most Wonderful Sale 2023

RECREATION AND LEISURE FINALISTS
Sponsored by IVE GROUP

CAMPING, OUTDOOR GOODS AND MISCELLANEOUS

ALDI – Happy Campers 2024
ARB 4 X 4 Culture – Adventure Travel Lifestyle
Shimano – Fishing Equipment 2024
Woolworths Supermarkets – Orange Friday 2023

SPORTS AND FITNESS

ALDI – Snow Gear 2023
Chemist Warehouse – Australian Open
Chemist Warehouse – Footy Finals
Woolworths Supermarkets – Orange Friday 2023

B2C FINALISTS
Sponsored by CURRIE GROUP

AUTOMOTIVE VEHICLES AND PARTS

ARB – The Gear to Get You There!
Autobarn – Race in for Winning Prices
Autopro – Santa’s Workshop Sale
Opposite Lock – Easter Holiday Adventure

OFFICE SUPPLIES / PRODUCT GUIDES

Infinity Commercial Furniture – 2024 Collection
Kioti – Spring 2023 Catalogue
Krost Business Furniture – 2024 Catalogue
Woolworths Supermarkets – Baby and Toddler 2024

REAL ESTATE & PROPERTY

Seesaw Design & Legacy Project Management – 58 Beach
Tomorrow Agency – Oceania Manly
Tomorrow Agency – Blackburn Quarter
Tomorrow Agency – V&A Broadbeach – Everything & More

TOURISM, EDUCATION, GOVERNMENT, UTILITIES & TELECOMMUNICATIONS

Cunard – 2024 – 2027 Brochure
Cunard – Cunarder Autumn 2023
Southern Phone – Better Deal 2024
The Shepparton Adviser – Our GV Magazine

RETAILERS FINALISTS
Sponsored by IVE GROUP

CHAIN + DEPARTMENT STORES + SHOPPING CENTRES

Beacon Lighting – Summer Style Campaign
Ferguson Plarre’s Bakehouse – Christmas Food & Gifts
Kmart – The Heroic Kettle (Low Price Leadership)
The Reject Shop – Easter Launch 2024

LIQUOR

Cellarbrations – Christmas 2023
IGA Liquor – Christmas 2023
Porters – Christmas 2023
The Bottle-O – Christmas 2023

ONLINE RETAILERS

Beacon Lighting – Summer Style Campaign
Peter Sheppard – Autumn Winter 2024 Catalogue Campaign
Peter Sheppard – Spring Summer 2023 Catalogue Campaign
Woolworths Supermarkets – Baby & Toddler 2023

SPECIALTY RETAILERS – JEWELLERY, BOOKS, FABRICS, EYEWEAR, CUISINE

Beacon Lighting – Summer Style Campaign
Ferguson Plarre’s Bakehouse – Christmas 2023
Kidstuff – Catalogue 23-24
Woolworths Supermarkets – Orange Friday 2023

SUPERMARKETS

ALDI – The Sweetest Summer 2023
ALDI – Snow Gear 2023
Drakes – 50 year Celebration
Woolworths Supermarkets – Halloween 2023

PUBLISHING FINALISTS
Sponsored by UPM

BOOKS

ARB – Ford Ranger For Your Lifestyle
Classic Lifestyle – The Legacy Edition 2024
Octopuses Underwater Wonders – An INK-credible World First Book!
The Shepparton Adviser – Great Estates of the Goulburn Valley

MAGAZINES

Bunnings – December Magazine
Foodland Supermarkets – MIGHTY Magazine Summer 23-24
Kmart – The Heroic Kettle (Low Price Leadership)
Luxury Escapes – Dream

DIGITAL FINALISTS
Sponsored by IVE GROUP

CAMPAIGN

Chemist Warehouse – Inspire, The Inspired Unemployed
NNT – Proof Behind The Promise
NNT – Dare to Wear
Unicharm Australasia – Beyond by BabyLove

PUBLICATIONS

Chemist Warehouse – Mothers Day Gift Guide
Hubert Pareroultja – When the Rain Tumbles Down in July
Infinity Commercial Furniture – 2024 Collection
Ritchies Liquor – 1870 Digital Magazine

EXCELLENCE IN CRAFT FINALISTS
Sponsored by Spicers

BEST IN CLASS

Chemist Warehouse – Spring Summer 2023 Catalogue Campaign
Direct Chemist Outlet – Runway Room
Drakes – 50 Year Celebration Catalogue
Pillow Talk – Promise of Spring 2023

CAMPAIGN SERIES – MULTI-CHANNEL

ALDI – Christmas 2023 Go Big on the Little Things
Drakes – 50 Year Celebration
Pillow Talk – Promise of Spring 2023
Pillow Talk – Style Reset

CREATIVE DESIGN AND EXECUTION

Ball & Doggett – Creative Paper Collection Swatch
Pillow Talk – Promise of Spring 2023
Photo 24 – International Festival of Photography Activation
Spicers – Evolution In Grip

ESG – ENVIRONMENTAL, SOCIAL AND GOVERNANCE

Chemist Warehouse – Victorian Pride Centre x Midsumma Campaign 2024
Infinity Commercial Furniture – 2024 Collection
Kmart – Wishing Tree Appeal 2023
Leprosy Mission Australia – Cure One Acquisition

DATA DRIVEN CAMPAIGNS
Sponsored by AUSTRALIA POST

CHARITY & FUNDRAISING CAMPAIGNS

Direct Chemist Outlet – Lighthouse Foundation
Classic Lifestyle – The Legacy Edition 2024
Chemist Warehouse – Gotcha4Life Campaign
Petbarn Foundation – Seeing Eye Dogs Appeal

OVER 100,000 RECIPIENTS – All Sectors

Direct Chemist Outlet – Runway Room
Peter Sheppard – Spring Summer 2023 Collection
Pillow Talk – Style Reset
Summerset Retirement Villages – Cranbourne 2024

UNDER 100,000 RECIPIENTS – All Sectors

Cunard – Cunarder Autumn 2023
Krost Business Furniture – 2024 Catalogue
Nutrimetics – Christmas Brochure ‘Make it Beautiful’
Peter Sheppard – Autumn Winter 2024 Catalogue

PACKAGING & INSTORE FINALISTS
Sponsored by BALL & DOGGETT

BRAND ACTIVATION

Chemist Warehouse – Australian Open
IVE Brand Activations – Lego Play Unstoppable
IVE Brand Activations – Myer ‘Make Your Merry Meaningful’
Universal Global – WONKA Cinema Floor Display

PACKAGING

Date Of Birth – LVL UP Packaging
Contain Studio – Dough Mates
Kwik Kopy Hilton – Box of Possibilities
Nutrimetics – The New Look Ultra Care Range 2024

LABELS

121 Creative Geebung – Pop’s Pash Alcoholic Soda
Byerlee Design – Nest Wine Label
Fantastick Labels – Mrs. C’s Chilli Oil
Studio Guild – Granjoux Vineyard Labels